John Keats once stated that “nothing ever becomes real until it is experienced”. When last did you ‘taste’ a Conference, ‘feel’ the speaker content or truly ‘experience’ an event that you could not have done had you simply downloaded the content?

The African Experiential Marketing Summit will take delegates on a sensorial journey, exploring food, technology and innovation in an entertaining and engaging way that is bound to keep delegates entertained as they see how experiential marketing can be used to truly build connections with their customers, through different and interesting experiences.